Hello Kitty faces serious competition nowadays. Once the darling of Japan’s deep and beloved mascot culture, Kitty is under serious threat of being replaced by her direct rival, Rilakkuma. It’s almost poetic. Hello Kitty is the creation of the mascot company, Sanrio, Rilakkuma is the creation of the mascot company, San-X. It’s a real Romeo & Juliet “two houses in…
Hello Kitty faces serious competition nowadays. Once the darling of Japan’s deep and beloved mascot culture, Kitty is under serious threat of being replaced by her direct rival, Rilakkuma. It’s almost poetic. Hello Kitty is the creation of the mascot company, Sanrio, Rilakkuma is the creation of the mascot company,…
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